From Idea to Success!
The story of the successful brand launch of Molson/Coors’ Cold Activated Can. (Yes. There will be samples)
Dr. Robert W. Fisher is an innovative, results-oriented, technical leader with strong scientific and business experience within the food and agricultural industries. He received his Ph.D. in Food Science from Rutgers – The State University of NJ. Bob has had a successful track record in creating innovations for customers that have generated growth for businesses within the corporate and nonprofit arena of over $2 billion. He has forty years of domestic and international experience within consumer goods companies, developing science, businesses, people, and products. He was a Senior Executive at Campbell Soup Company, John I. Haas, Inc (largest worldwide hop grower, processor & trader), Tate & Lyle, PLC (a food ingredient company – Splenda), and Molson Coors Brewing Company. He has worked worldwide in Australia, Belgium, Canada, Czechoslovakia, China, France, Germany, Hong Kong, India, and the United Kingdom.
He is currently retired and a partner in Fisher Consulting Partners, LLC for the food and beverage industries. Bob is now a resident of Sanibel and spends his summers in Newtown, PA.